Cody Kline is the founder of CommercialRoofer.com, a leading education and media platform serving commercial roofing contractors. He works closely with roofing leaders across North America to improve operations, service strategies, and long-term business performance through practical, real-world insights.

Luke specializes in recruiting and leadership development within the roofing industry. Through Roofing Talent of America, he helps contractors build high-performance teams, improve retention, and elevate leadership discipline. Luke’s work focuses on hiring strategically and developing leaders who can execute structured growth plans.

Chad Westbrook is the founder of Service Alignment, where he helps roofing companies scale service departments through better alignment of people, processes, and leadership. Chad specializes in guiding contractors through key growth stages with practical, system-focused strategies.

Tracey Donels is the founder of Service First Solutions, helping roofing companies streamline service operations and improve work order management. His process-driven approach helps teams move from reactive service to structured, efficient systems that improve performance and customer experience.

Bryan Mitchell is the founder of Service AdvantEdge, where he helps roofing contractors build scalable, profitable service divisions. With decades of industry experience, Bryan focuses on service operations, pricing, sales processes, and leadership systems that support sustainable growth.

Will Riley is the Founder and CEO of Centerpoint Connect, a platform built to help commercial roofing contractors streamline operations and improve visibility across service and production. As host of ServiceCon, Will is focused on elevating service standards across the roofing industry.

Dusty works with contractors to define and develop the Service Manager role as a true leadership position inside the organization. His focus is creating clarity around expectations, performance metrics, and accountability structures that elevate service departments from reactive teams to disciplined, profit-driving divisions.

Ross specializes in operational implementation. He works directly with roofing leadership teams to turn maintenance strategy into daily execution. His focus is helping companies build accountability systems, documentation processes, and field structure so that service programs are not just sold — but delivered consistently and profitably.

Patrick is a sales specialist who trains roofing businesses how to generate new commercial opportunities and close complex deals. His expertise centers on prospecting strategy, structured follow-up, and value-based selling. Patrick works with contractors to build disciplined sales habits that convert service conversations into long-term maintenance relationships and profitable contracts.

Tom works directly with roofing companies to build brands and marketing systems that elevate service divisions into authority-driven growth engines. His focus is helping contractors position maintenance and service work professionally, increase trust with building owners, and communicate long-term value clearly and effectively.

Emmit leads Tidewater Roofing and Rapid Roof Care with a strong focus on relationship-driven growth. His approach to sales is rooted in connection, trust, and long-term partnership rather than transactional pitching. Emmit brings real-world experience from building and leading successful service-focused operations, and he emphasizes aligning culture, leadership, and client experience to drive sustainable growth.